MP&A Digital & Advertising Promotes Harshad Methrath to Associate Creative Director

WILLIAMSBURG, Va. – MP&A Digital & Advertising, an award-winning full-service agency in Williamsburg, has promoted Harshad Methrath to Associate Creative Director.

Methrath has been a Graphic and Web Designer at the agency since June 2010. He has been responsible for the design and execution of website, print and digital media efforts for all of the agency’s clients, which include several of the top luxury resorts in the Caribbean. In addition, he has successfully managed clients’ search engine optimization (SEO) initiatives.

“Harshad is a key member of the MP&A team,” says Madigan Pratt, President of MP&A Digital & Advertising. “His role has evolved beyond SEO, and graphic and web design to now setting and overseeing the creative direction for all our clients.”

As Associate Creative Director, Methrath will be responsible for the creative strategy and implementation of client websites, online and digital advertising, and collateral.

Prior to joining MP&A Digital & Advertising, Methrath resided in Atlanta, Georgia, where he was a Web Designer and Sr. SEO Analyst at Dianin Group LLC. He has a Master of Arts degree in Advertising Design from the prestigious Savannah College of Art & Design and an MBA, focusing on Marketing and Systems from the GRD Institute of Management in India.

About MP&A Digital & Advertising

MP&A Digital & Advertising, formerly Madigan Pratt & Associates, is an award-winning agency specializing in integrated customer relationship marketing (iCRM) to help organizations attract and retain profitable customers. Principals with more than 60 years of collective experience at some of the world’s largest advertising and direct marketing companies lead the agency’s team of marketing, creative, public relations, website, SEO and social media professionals. The agency relocated from New York to Williamsburg in 2006. For more information, visit

Originally Posted on MPA: Digital & Advertising.

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