Tag Archives | Travel/Tourism

Drawing Facebook Users’ Attention by Posting “Popular” Social Media Messages

Facebook has become one of the most important means for B2C (business-to-consumer) communications. When a Facebook user likes, posts comments, or shares content with their Facebook credentials, an update will appear on this person’s wall, helping companies rapidly spread information. Companies must pay close to attention to Facebook users’ reactions to the messages they send […]

Continue Reading

“我們歡迎您” – Welcome Chinese Tourists

The September 1st issue of The Economist reported that China has become the No. 3 country by overseas-tourism spending. Between October 2011 and July 2012, the U.S. had processed one million tourist visa applications from China, a big increase of 43% for the same period a year earlier. Chinese tourists are coming to our way. In […]

Continue Reading

Digging the “Gold Mine” of China: Now Is the Time

Frits van Paasschen, the President and CEO of Starwood, talked about the outlook of lodging industry in an interview with CNBC, such as business demands, spending trends, and highlights of several geographic locations. China, of course, was mentioned several times. Last summer, I shared with you that Starwood was opening a new hotel in China every other […]

Continue Reading

Orbitz Targets Mac Users for Pricier Hotels

Marketers have always been working diligently to better understand consumers and their behaviors. Using cellphone signals to track consumers’ shopping routines is a great example. Now, Orbitz has found some interesting statistics by comparing the spending habits of Mac users and PC users. And because of that, Orbitz will display pricier options on top of […]

Continue Reading

Mobile Etiquette on Vacation

This morning, I heard from my sister in China that a guy threw a bundle of ¥100 notes to the air in Canton Baiyun International Airport (¥100 RMB ≈ $15 USD). Surprisingly, nobody seemed to care about the money. People pulled out their phones and cameras and started taking pictures. I assume that quite a […]

Continue Reading

Hotel Gyms: An Extension of Travelers’ Healthy Lifestyle

In the past five years, I have seen many hotel chains putting more money in renovating their workout facilities (e.g. the Sheraton Hotel at Syracuse University and the Courtyard by Marriott in Syracuse). They are responding to travelers’ demand of having nice gyms in hotels. Some travelers may even choose a hotel over the others […]

Continue Reading

Some Considerations of Promoting Business on Group-Buying Websites

Many consumers use group-buying websites like LivingSocial and Groupon to find deals nowadays. Certainly, these websites can help business draw traffic and bring in new customers, but I must say that promoting business on group-buying websites is NOT for everyone, regardless how effective this distribution channel may appear.  Why? — That’s a great question. First, […]

Continue Reading

Do You Think Hotel Fees Reasonable or Rip-off Charges?

In 2009, the airline industry collected $7.8 billion revenue because of fees. Seeing airlines’ ability of pocketing fees, I asked a question last year: Will fees become a new revenue stream for hotels? At that time, I was in doubt that hotels could do the same as what airlines did because there are way too […]

Continue Reading